E-cigarette marketing has become so ubiquitous that it now reaches 70% of US middle and high school students, according to a new CDC report. Some public health officials argue that it’s prompting more teens to use the devices and threatening decades of progress in combating youth tobacco use.
The CDC findings were drawn from the 2014 National Youth Tobacco Survey, which included a representative sample of more than 22,000 middle and high school students.
The latest data should give the Obama administration renewed urgency to begin overseeing the booming e-cigarette industry, says Matthew Myers, president of the Campaign for Tobacco-Free Kids.
The Washington Post