A Small Investment to Save 7 Million Lives

Noncommunicable diseases—including heart disease, respiratory disease, diabetes, and cancer—currently cause 7 out of every 10 deaths globally. And 85% of these premature deaths occur in low- and middle-income countries.

But close to 7 million such deaths could be prevented by 2030, if these countries made an added investment of less than $1 per person per year towards prevention, according to a new WHO report released yesterday.

Some of WHO’s “Best Buy” recommendations include:

  • Restricting marketing and sales of harmful products like tobacco and alcohol
  • Expanding education and vaccinations 
  • Managing metabolic risk factors like hypertension and diabetes
  • Improving diets and increasing physical activity


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