There’s insufficient research to measure the effectiveness of mass media messaging campaigns. A study overseen by Innovations for Poverty Action points to evidence that PSAs have potential to influence human behavior.  

For Indian airline executive ElsaMarie D’Silva, the gang rape that killed a Delhi college student in 2012 was a turning point.

Eliminating violence against women means banishing the medically unnecessary, traumatic practice of of so-called “virginity testing,” the UN said in a statement at the World Congress of Gynecology and Obstetrics in Rio de Janeiro.

Timely transportation can mean life or death for pregnant women facing complications but in conflict zones, rides to care aren’t guaranteed. Even in refugee camp settings, where women are more closely monitored, emergency vehicles may be scarce or targets for violence.